Photo of a male student in the library.

Writing

The college's brand voice is personal and positive. We strive for our messages to be concise. No matter the message, a clear value proposition and "call to action" resonate across all generations and stakeholder groups.

You can leverage the strength of the GRCC brand by using key messages from existing campaigns. Are you talking to a group of prospective students and their parents? Are you working on MyDegree Path or transfer? Are you promoting workforce and skilled trades? Connect with us, and we will help you stay on-point with messages by assisting you in drafting copy or by editing what you have developed — from web pages, to letters and postcards, and everything in between!

Learn more about the college's key messages and brand voice in the college Identity Center.