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Marketing, A.B.

Experience learning in the classroom and on-the-job. With a Marketing degree from GRCC, you'll be prepared to enter the field of marketing and work in marketing, sales, retail, advertising and related fields.

Prepare for a career in marketing by studying the fundamentals of marketing operations, marketing strategy planning, and customer relations.

In this Marketing Associate Degree you will learn 4Ps of marketing; product, price, place, and promotion. And study the marketing process whereby goods, services and processes move from concept to adoption by the customer.

If you plan to transfer to a four-year college or university for a bachelor's degree in marketing, or another business related field, consider the Pre-Business (General Transfer) Associate Degree.

Program Courses and Requirements


Additional Information

Want to learn more about this area of study?

Visit the Department of Business

Questions about this program?

Department email:

Department phone: (616) 234-4220