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Marketing, A.B.

Experience learning in the classroom and on-the-job. With a Marketing degree from GRCC, you'll be prepared to enter the field of marketing and work in marketing, sales, retail, advertising and related fields.

Prepare for a career in marketing by studying the fundamentals of marketing operations, marketing strategy planning, and customer relations.

In this Marketing Associate Degree you will learn 4Ps of marketing; product, price, place, and promotion. And study the marketing process whereby goods, services and processes move from concept to adoption by the customer.

If you plan to transfer to a four-year college or university for a bachelor's degree in marketing, or another business related field, consider the Pre-Business (General Transfer) Associate Degree.

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Additional Information

Want to learn more about this area of study?

Visit the Department of Business

Questions about this program?

Department email:

Department phone: (616) 234-4220